← Website Audit

Is Your Google Business Profile
Helping or Hurting You?

Enter your business name and town, your website, or a Google Maps link for an instant free audit. See your score, what's missing, and how the nearby competitors in your category compare.

Check Your Google Business Profile, Free

Type it any way you have it: business name, town, state, your website address, or paste a Google Maps link (the Share button on your listing). We find the profile for you.

We respect your privacy. Privacy Policy

GBP Health Score

out of 100

Nearby Competitors in Your Category

Top Issues Found

Why this matters more than it used to: in Google's AI Mode, the answer to a local search is often your Business Profile card itself, not a link to your site, so the profile is acting as your landing page. Everything above is what that card is built from.

Get the Full Report: $29

See every issue, ranked by impact, with specific step-by-step fixes for each one. Takes 2 minutes to fix what we find.

Secure checkout via Stripe. One-time payment.

Your Google Profile Is Only Half the Picture

Your website decides whether that search traffic actually calls you. Run a free scan for speed, SEO, and accessibility issues, then get the full $49 site audit with every fix listed.

Scan My Website Free →

Instant results. No account required. Or get both full reports together for $74 (saves $4 and a second scan).

What We Check

A complete Google Business Profile audit in seconds. No login required.

Reviews & Rating

Review count, average rating, and how you stack up against local competitors.

📸

Photos

Photo count and whether your listing looks active and trustworthy to customers.

🕐

Business Hours

Whether hours are set and accurate -- missing hours hurt ranking and frustrate customers.

🌐

Website Consistency

Whether your GBP website URL matches your actual site -- NAP inconsistency hurts local SEO.

📍

Listing Status

Whether your listing is verified, active, and not suppressed by Google.

🏷️

Category

Whether the right primary category is set -- the single biggest ranking factor for local search.

🛡️

Guideline & Suspension Risk

Name, address, category, and phone patterns that commonly get a profile flagged, read from public data only, with a Low / Medium / High risk read.

💬

What Customers Keep Mentioning

Repeated words and phrases across your public reviews, split positive vs negative. Plain counting, no AI summary.

🚫

Not Scored: Posts & Q&A

Google does not expose Posts or Q&A publicly, so we do not score them. We say so on every result instead of guessing.

Common questions

What is a Google Business Profile audit?

A check of the profile that shows up when customers find you on Google Maps and local search: your categories, photos, reviews, posts, hours, and how complete the whole thing is compared to what Google rewards.

Why does a competitor show up above me on Google Maps?

Usually some mix of better profile completeness, more recent reviews and photos, better category choices, and proximity to the searcher. An audit shows which of those you control and which ones you are losing on.

How often should I update my Google Business Profile?

Fresh photos and posts every month or two keep the profile active, and answering reviews quickly matters more than most owners think. Profiles that sit untouched for a year drift down while active competitors climb.

Is this tool connected to my Google account?

No. It reads only what any customer can already see publicly on your profile. Nothing to log into, nothing to authorize.